Warrior Kid Medic Shark Tank Update — Shark Tank Season 17
Founded by Dustin Titzman, Warrior Kid Medic is empowering families to learn real-life first aid skills through hands-on kits, tools, and training that inspire courage in any emergency.
Husband-and-wife duo Dustin and Michelle Titzman pitched their brand, Warrior Kid Medic, on “Shark Tank Season 17 Episode 5.” It is a multi-tool with step-by-step instructions printed to use in case of a medical emergency till help arrives. The idea was unique and impressed the Sharks.
Yet let’s have a closer look at the pitch and Sharks’ reactions.
About Warrior Kid Medic
| Category | Details |
|---|---|
| Business Name | Warrior Kid Medic |
| Founders | Dustin Titzman and Michelle Titzman |
| Industry | First-aid |
| Product | A multi-tool first-aid kit |
| Investment Asked | $50,000 for 10% equity |
| Deal Status | Deal secured with Daymond John |
| Deal Outcome | $50,000 for 20% equity |
| Valuation | $500,000 |
Dustin Titzman founded the brand Warrior Kid Medic. He was a Texas firefighter and paramedic who had also served as an Army Reserve Blackhawk pilot for over 20 years. His background in life-saving operations influenced him to begin a mission to teach kids and adults the basics of first aid during emergency situations.
Dustin’s journey started off at Camp SkyWay, the summer camp his wife founded in 2012. Moreover, while teaching first aid to campers and adults, he realized how eager the kids were to grab and learn real-life emergency skills.
When he had his own kids, his curiosity deepened. It sparked an idea that would evolve into something much more influential. He also stated that approximately 60,000 Americans bleed out due to a lack of first-aid training.
Additionally, when Dustin was looking for a first aid kit to support his kids’ practice, he could not find anything apart from a bandage with smiley stickers. So, he started designing his own. That evolved into a Warrior Kid Medic Kit, which is a complete medical toolkit made for families and kids.
Central to the brand is the Warrior Kid Medic Triangle Bandage, which Dustin calls a “medic multitool.”
Warrior Kid Medic Shark Tank Pitch
Dustin and Michelle came into the Tank seeking $50,000 for 10% of equity in their brand. They presented the samples of the multi-tool kit with printed instructions to the Sharks. Also, the founders said going forward, they will attach QR codes, allowing kids and adults to access free training videos.
Dustin shared that they launched the product in mid-2023 on Amazon. Though they did not earn anything that year. In the year 2024, their sales reached $23,000 and are further estimated to touch $40,000 by the end of 2025.
Robert Herjavec was interested to know about the retail price and the landing cost. Hence, Dustin shared that the medic multi-tool kit was sold for $15, and the landing cost was under $3.40. Allison Ellsworth, the new Shark in the Tank, asked about the marketing and branding.
Dustin responded that they need a Shark for marketing and inventory because he could not manage the direct-to-consumer front on his own. He also shared that they have hired an outside agency that helps them with marketing and increased the sales by 800% year over year.
Dustin and Michelle also mentioned that their ultimate goal is to teach kids about life-saving skills and spread awareness.
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What Makes Warrior Kid Medic Unique?
There are various reasons why this product is unique. Let’s look at some of those reasons.
- More than just first aid gear: The Warrior Kid Medic Triangle Bandage and Med Kit are designed as training tools, not just emergency supplies. They serve as tangible symbols of empowerment.
- Family-focused learning: The brand bridges the gap between play and preparedness. It offers kits and classes that parents and kids can learn from together. Furthermore, turning first aid into a family skill, not just an adult responsibility.
- High capability, real-world design: Unlike any typical “kids’ first aid kits” with toy-like contents, Warrior Kid Medic’s gear is practical, durable, and medically effective.
Did Warrior Kid Medic Get a Deal on Shark Tank?
Lori Greiner heard the pitch and advised the founders to start making their own videos that can go viral. She praised his family and said, This method can give them a lot of traction without the need to invest money in marketing.
Moreover, Allison also supported Lori’s advice, as she saw the potential in the product and knew it could get socially viral. Despite the amazing pitch, Kevin O’Leary decided to stay out of the deal negotiations, as he could not see profitability.
Robert Herjavec did praise their mission to teach life-saving skills, but he, too, refused to offer any deal.
Lori also refused to participate in the negotiations by mentioning that the end goal is to spread awareness. Hence, they can continue teaching kids safety in school premises. On the other hand, Daymond John bowed out, stating that this space is highly competitive.
Allison Ellsworth could relate to the product, and she offered a deal of $50,000 for 30%. That’s when Daymond countered her offer of $50,000 for 20% equity.
Thus, Dustin and Michelle secured a deal with Daymond John without any counteroffer.
Warrior Kid Medic Shark Tank Update
After the episode aired, Warrior Kid Medic gained huge traction and visibility. Moreover, as they secured the deal on the Tank, they have launched a Shark Tank giveaway, giving exclusive medic swag bags.
Where Can You Buy It?
You can purchase the Medic multi-tool kit on their official website and also on Amazon. Also, you can check their Instagram page for more information.
Quick Summary
- Dustin Titzman and Michelle Titzman entered the Tank stage to pitch their product, a medic multi-tool kit for kids and adults. They came in seeking $50,000 for 10% equity.
- The kit contains a cotton cloth with printed instructions for life-saving emergencies, along with a bandage. To spread first-aid awareness, they also offer free video tutorials.
- They secured a deal with Daymond John of $50,000 in exchange for 20% equity in the brand.
