Early birds catch the worm, but is it worth it? Lori Greiner tells you that you don’t necessarily have to be an early bird to get several worms. After all, we can trust the Queen of QVC as she has several worms under her belt.
Tim Cook is up by 3:45 a.m. Richard Branson starts his day at 5. Lori Greiner takes the opposite approach. Around that time, she’s usually just going to sleep.
She shared her opinions on the matter by saying, “Here’s something really, really important. If you want to succeed in life, you need to get up at 5 a.m. Not really. Just kidding. I couldn’t stand that. I wake up at 8 a.m. If I set my alarm for 5 a.m., I’ll snooze it for two hours, then take another two hours to drag myself out of bed.”
Lori Greiner Says Early Rising Just Shifts Schedule
Lori Greiner doesn’t buy into the 5 a.m. CEO routine. Worth about $150 million, Lori says she does her best work late at night and sticks to a schedule that feels natural. Her choice often catches people off guard since so many business leaders credit their success to early mornings. Lori’s usual bedtime is around 2 a.m.
Greiner explained her philosophy, saying, “Here’s the truth: Waking up early doesn’t give you more time. It simply shifts your schedule.”
She further elucidated her point by adding, “Think about it. Some people work all day, but barely get anything done, while others crush their goals in half the time because they work with their natural energy, not against it.”
A Day in the Life of Lori Greiner
Here is a sneak peek into Lori Greiner’s professional and working day.
Before Bed Schedule
Lori has a habit of sweating it out before hitting the bed. She describes her nighttime fitness regime, saying, “I get on the treadmill at midnight. I love it. I watch the shows I’ve recorded. It puts me to sleep.”
Why Greiner Loves the Late Hours
Lori describes her night affinity by saying, “I love to go to bed at 2 a.m. I’m a night owl. I get energized at night. I just love the night. It’s quiet. I can think. I can do things or I can just enjoy myself.”
Not a Morning Person, But Breakfast Matters
In spite of not being a morning person, Lori does enjoy her breakfast for sure. She describes her morning time as, “I typically wake up around 9 a.m. I’m not a morning person. I get up in the morning and have breakfast. I’m a believer in that.”
Her breakfast includes “an egg-white omelet every morning” paired with mushrooms and cheese. This is complemented by coffee with Swiss mocha flavoring.
Tackling the Daily Email Avalanche
Greiner deals with a flood of emails every day. When she’s not filming, speaking, or traveling, she spends her time in the office going through the hundreds of messages that piled up overnight.
Long Days on the Tank
During the Shark Tank season, she has a different schedule. She works closely with entrepreneurs, handles legal and contract matters, and often helps with product development and packaging.
When a new season is filming, her days stretch even longer. She has mentioned in an interview that she gets up at 4 a.m. and doesn’t hit the bed until 11 or midnight.
Lori Greiner’s Guide to Productivity Without Early Mornings
Lori Greiner shows that you don’t need to rise with the sun to achieve your goals. What matters is knowing your own rhythm and making it work for you.
Lori thrives by following her own schedule, balancing work, creativity, and self-care in a way that fits her energy. Her approach is a reminder that you can find your own pace and still get big results. Sometimes the best ideas come after everyone else has gone to bed.
