Opulence MD Beauty

opulence md beautyOphthalmologist Dr. Anika Goodwin hopes the Sharks like Opulence MD Beauty, her line of glue free false eyelashes and other beauty products, in Shark Tank episode 1215. Dr. Goodwin, a former Physician for the US Federal Government, noticed that the glue on her false eyelashes damaged her real lashes. As a doctor and consumer of beauty products, she felt she was the perfect person to design healthy cosmetics that didn’t damage eyes or skin.

The secret to her eyelashes is they are magnetic and use no glues. In addition to glue-free, magnetic lashes, she also makes eye makeup, and skincare products. There are magnetic eyeliners, brow care products and mascara. Additionally, she has gentle eye cleansers and make-up removers. Everything she makes and sells is up to Physicians’ standards.

Dr. Goodwin launched her business on February 14, 2020 – Valentine’s Day. A month later, the entire world shut down due to the Covid-19 pandemic. She sells product on her website and has a “Lashinista Starter Kit” for newbies. To apply, you put three coats of eye liner to the outside of the eyelid. Next you take the magnetic, mink hair false eyelashes and put them on. The magnets do all the work! She holds weekly, online lash application parties to teach people how to use her product and has a growing community of women in her social media accounts. She likely wants a Shark’s help with the marketing and sales side of the business.

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Posts about Opulence MD Beauty on Shark Tank Blog

OpulenceMD Beauty – Magnetic False Eyelashes

Opulence MD Beauty Shark Tank Recap

Dr. Goodwin will pitch the panel of five Sharks on the business and its prospects for growth. He’ll need to convince Mark Cuban, Kevin O’Leary, Lori Greiner, Barbara Corcoran and Guest Shark Kendra Scott that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but he’ll need to show them HE is capable of running the company to “Shark standards.” A full pitch re-cap on Opulence MD Beauty will be available on Shark Tank Blog once this episode airs.

Opulence MD Beauty Shark Tank Update

The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Opulence MD Beauty & Dr. Anika Goodwin as more details become available.

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