Co-founders Ori Yosef Zohar and Ethan Frisch hope to cook up a deal for Burlap and Barrel, their sustainable herb and spice business, in Shark Tank episode 1420. Zohar has a digital marketing background and Frisch has both a cooking and logistics background. The pair started the company in 2016 with the objective of “building new international spice supply chains that are equitable, transparent and traceable.”
They do this by partnering with small farmers and paying them directly at two to ten times the price they’d get from big food companies. The company claims sourcing their spices in this manner results in fresher products. Their strategy appears to be working. In 2022, they did over $5 million in sales and they’ve paid out over $1.7 million to their partner farmers since 2016.
As for the spices, there are dozens of varieties available. They also have spice blends for a variety of cooking situations. They come in either a 2 ounce or 16 ounce jar. Prices vary depending on the spice, herb or blend, but most of them cost $8.99-$9.99 for a two ounce jar. They also sell gift sets. The company only sells direct to consumer and their products are available on Amazon. The guys likely want a Shark to help manage their growth.
Company Information
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Posts about Burlap and Barrel on Shark Tank Blog
Burlap & Barrel – Fair Trade Spices
Burlap and Barrel Shark Tank Recap
Ori and Ethan will pitch the panel of five Sharks on the business and its prospects for growth. They’ll need to convince Mark Cuban, Barbara Corcoran, Lori Greiner, Kevin O’Leary and guest Shark Gwyneth Paltrow that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards.” A full pitch re-cap on Burlap and Barrel will be available on Shark Tank Blog once this episode airs.
Burlap and Barrel Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Burlap and Barrel & Ori Yosef Zohar and Ethan Frisch as more details become available.
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