Goga

gogaTrey Kitchen and Rachael Phillips seek an investment in Goga, their yoga classes with baby goats, in Shark tank episode 1016. Goga is basically yoga performed with the assistance of baby Nigerian dwarf goats. Not only do they provide some extra weight resistance on some of the moves, spending 45 minutes with a cuddly baby goat relieves stress, which is part of yoga too.

The boyfriend and girlfriend started Goga in the aftermath of Hurricane Harvey in 2017. Rachael, an internet marketer by trade, wanted to do something fun for her community while giving back to those who suffered Harvey's devastation. She approached Trey, whose mother Roxie Banker, breeds goats. The three people of complementary backgrounds created Goga and it's the hit of Austin.

Phillips and Kitchen did not invent goat yoga. It first became a thing in Oregon back in 2016 and gradually spread throughout the country. Austin, known for “keeping things weird,” was the perfect place for a new goat yoga business to start. Each Goga class has a charity theme with portions of the fee going to a specific local charity. The company continues to regularly donate a portion of its profits to disaster relief efforts in Texas.

They likely want a Shark to help expand the herd and grow into multiple, branded locations. Do Sharks like goats?

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Goat Yoga

Goga Shark Tank Recap

Trey and Rachael will pitch the panel of five Sharks on the business and its prospects for growth. They'll need to convince Mark Cuban, Kevin O’Leary, Lori Greiner, Robert Herjavec and guest Shark Alli Webb that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards.” A full pitch re-cap on Goga will be available on Shark Tank Blog once this episode airs.

Moki Doorstep Shark Tank Update

The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Goga & Trey Kitchen and Rachael Phillips as more details become available.

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