Alyssa and Zachary Brown want a Shark to step up and invest in Moki Doorstep, their patented “step” that lets you get to the roof of your car easier, in episode 1008. Zach named the product after “Moki step,” footholds carved into rock surfaces by the cliff-dwelling Pueblo people of the American Southwest. Basically, it's a foothold that hooks onto the internal metal door latch of your car.
The Moki Step fits any vehicle and allows users to get about three feet off the ground to access the car roof or roof rack. For people who tote thing on their car roff (skis, kayaks, bikes), it's a must-have accessory. Zach and Alyssa both love outdoor recreation, so their product was born out of need: they couldn't safely and comfortably reach their roof.
Zach's a firefighter and he's concerned with safety, which is what led him to the design. Zach got his start with a successful Kickstarter campaign that raised $110,736 back in late 2017. Since Zach wanted to focus on his career and family, he partnered with a company called Rightline Gear to gain national distribution. That company sells rooftop tents, roof racks and car carriers, so it was a perfect fit. You can find the product on Amazon for less than twenty bucks.
Zach likely wants a Shark to help him manage that relationship, but will a Shark want another partner?
Moki Doorstep Company Information
Posts about Moki Doorstep on Shark Tank Blog
Moki Doorstep Shark Tank Recap
Alyssa and Zachary will pitch the panel of five Sharks on the business and its prospects for growth. They'll need to convince Mark Cuban, Kevin O’Leary, Lori Greiner, Daymond John and Robert Herjavec that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards." A full pitch re-cap on Moki Doorstep will be available on Shark Tank Blog once this episode airs.
Moki Doorstep Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Moki Doorstep & Alyssa and Zachary Brown as more details become available.