Kristina Barnes and Elizabeth Voelker hope to wrap up a deal for ReadyFestive, their holiday-themed subscription box business, in Shark Tank episode 1409. Both women are moms with 3 kids. They loved the holidays and decorating, but they hated driving all over town finding the right decorations. They wanted to find a service that did all that for them. When they couldn’t find one, they created ReadyFestive.
Most people are familiar with subscription boxes by now. Their boxes are themed for different holidays like Valentine’s Day, St. Patrick’s Day, Easter, Memorial Day, July 4th, Halloween, Thanksgiving, Hanukkah, Christmas and New Year’s Eve. There also seasonally themed boxes for winter, spring summer and fall. Simply answer a series of questions and they’ll curate your box. People can choose between the mini box for $69, the standard for $99 or the deluxe for $159. You need to pick at least three boxes a year and you can vary the size across those three boxes.
They curate the boxes by having you fill out a questionnaire. It includes questions about what you specifically want to decorate, your style, things you like and don’t like etc. They take that information, fill your box and ship it. You can pay as you go or pay up front to receive a 10% discount. They started the business in 2019 and things got busy in 2020 because a lot of people couldn’t go out to shop for decorations. They likely want a Shark’s help scaling the business.
Company Information
Video
Posts about ReadyFestive on Shark Tank Blog
Ready Festive – Holiday Subscription Box
ReadyFestive Shark Tank Recap
Kristina and Elizabeth will pitch the panel of five Sharks on the business and its prospects for growth. They’ll need to convince Mark Cuban, Barbara Corcoran, Kevin O’Leary, Lori Greiner and Robert Herjavec that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards.” A full pitch re-cap on ReadyFestive will be available on Shark Tank Blog once this episode airs.
ReadyFestive Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on ReadyFestive & Kristina Barnes and Elizabeth Voelker as more details become available.
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