Boost Oxygen

Boost OxygenMike Grice and Rob Neuner hope to get a boost for Boost Oxygen, their “Supplemental Oxygen” company, in Shark Tank episode 1102. Neuner founded the company in 2007. He’d spent several years in Europe as a beer importer and he noticed oxygen selling in cans everywhere he went. He started using the cans to combat his frequent jet lag and as an energy booster for his triathlons. Once he decided to start selling canned oxygen in the USA, Boost quickly became the top selling canned oxygen brand in the world.

Oxygen has many health benefits. It has many of the benefits of an energy drink, without the caffeine and sugar. Boost is “aviator grade” oxygen which provides metabolic benefits to users. Cells burn oxygen and if your body isn’t getting enough, cell metabolism gets slowed and you feel sluggish.

Boost does NOT replace medical oxygen. The product is 85% pure and intended for recreational use whereas medical oxygen is 99% pure. It comes in 3 “aromatherapy flavors,” pink grapefruit, peppermint and menthol. It’s available online at Amazon and at CVS stores nationwide. A pocket-sized can costs $7.99 (about 40 inhales). A medium can is $9.99 (about 100 inhales) and a large can is $14.99 (about 200 inhales). There are discounts for buying in bulk, too.

Boost just signed a deal with Major League Lacrosse. They are fairly well known in the fitness market and triathletes use the product often. They likely want deals with other sports organizations and probably want a Shark to help them grow even bigger.

Boost Company Information

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Posts about Boost Oxygen on Shark Tank Blog

Boost – the Oxygen in a Can

Boost Oxygen Shark Tank Recap

Mike and Rob will pitch the panel of five Sharks on the business and its prospects for growth. They’ll need to convince Mark Cuban, Kevin O’Leary, Lori Greiner, Barbara Corcoran and guest Shark Rohan Oza that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards.” A full pitch re-cap on Boost will be available on Shark Tank Blog once this episode airs.

Boost Oxygen Shark Tank Update

The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Boost & Mike Grice and Rob Neuner as more details become available.

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