Eric Roy seeks a partner for Hydroviv, his water filter company, in Shark Tank episode 1017. What makes Hydroviv filters different from other filters is they are “optimized” for local water conditions. What this means is they adjust their filter media to account for specific contaminants in local water supplies For example, a filter sold in Houston, Texas will have different filter media than a filter sold in Boston, Massachusetts. The company assesses water quality through publicly available federal, state and local water testing and quality reports.
Hydroviv filters remove lead, chromium-6, arsenic, chlorine, and a whole host of other chemicals and contaminants. The filters leave behind “good” minerals like calcium, magnesium and potassium. Unlike popular reverse osmosis systems that are expensive to install and maintain, Hydroviv filters connect easily and use a blend of filter media to deal with specific, local contamination issues.
The company got its start as a charitable endeavor. Roy, a self-proclaimed “water nerd,” saw the trouble brewing in Flint, Michigan before the issue became a national story. He created Hydroviv to provide free filters to people in that community, an endeavor which continues to this day.
If you want to connect one of these filters to your kitchen sink, it'll cost you $224.99. Replacement filters cost $65 or $55 if you sign up for their subscription service. Local water quality is re-assessed before filters ship to ensure they are up to date for local contaminants. Roy wants to expand his army of water nerds and wants a Shark to join him on his journey. Will a Shark want to swim in this filtered water?
Hydroviv Company Information
Posts About Hydroviv on Shark Tank Blog
Hydroviv Shark Tank Recap
Eric will pitch the panel of five Sharks on the business and its prospects for growth. He'll need to convince Mark Cuban, Kevin O’Leary, Lori Greiner, Barbara Corcoran and Guest Shark Rohan Oza that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but he’ll need to show them HE is capable of running the company to “Shark standards." A full pitch re-cap on Hydroviv will be available on Shark Tank Blog once this episode airs.
Hydroviv Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Hydroviv & Eric Roy as more details become available.