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The Peep Show

the peep showSteven Gray introduces The Peep Show, his “smart” birdhouse in Shark Tank episode 1512. Gray, a lifelong birdwatcher who inherited his love for all things avian from his dad, designed and conceptualized his birdhouse during the Covid-19 pandemic. It was his father’s first “prototype” that gave him the idea. When Steven was younger, dad built a birdhouse with a sewer inspection camera in it and they watched baby birds hatching every spring.

This birdhouse is a bit more high tech. It uses a wireless camera that streams the images of the birds to your phone, allowing you to see into the secret life of birds. You can watch them building a nest, hatching babies and feeding the baby birds.  It’s not only functional, it’s stylish. Gray, a designer by profession, wanted the birdhouse to look like an Apple product. The product won the prestigious Red Dot Award for excellence in product design in 2023.

It’s designed with birds in mind. The shape is like an egg and it has an evelated nesting platform, a climbing wall and ventilation. The Peep Show will set you back $199 or $299 for the model with a camera. Steve is looking for investors to help him get production out of his house.

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Posts about The Peep Show on Shark Tank Blog

Peep Show Birdhouse

The Peep Show Shark Tank Recap

Steven will pitch the panel of five Sharks on the business and its prospects for growth. He’ll need to convince Mark Cuban, Kevin O’Leary, Lori Greiner, Barbara Corcoran and Robert Herjavec that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but he’ll need to show them HE is capable of running the company to “Shark standards.” A full pitch re-cap on The Peep Show will be available on Shark Tank Blog once this episode airs.

The Peep Show Shark Tank Update

The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on The Peep Show & Steven Gray as more details become available.