Zookies Cookies

zookies cookiesJustin Miller and Tom Simon share Zookies Cookies, their bake-at-home dog treats, in Shark Tank episode 1016. The guys are both serial entrepreneurs who pooled their resources and love for dogs to start the business in late 2017. They got their business up and running with a successful Kickstarter Campaign in early 2018 that raised $26,183 just 90 days after forming the company.

After Hurricane Harvey, Miller baked his own dog biscuits and sold them on his social media accounts. He told people he'd give all the profits ($1600) to disaster relief. That's when he realized he had the beginnings of a business. Miller, founder of WedPics and the El Taco Cartel, a Raleigh, NC taco cart, asked his friend to help him out. Mr. Simon, the founder of Source 3, which he sold to Facebook for an undisclosed amount, was eager to join.

Basically, the two men were on a mission to make treats with all natural, wholesome ingredients like peanut butter, organic coconut flour, organic pumpkin, whole grain oats, and organic sweet potatoes. Their friends and early customers referred to the treats as “critter crack.” They sell pre-mixed dog treats that you add water to and bake. They call it “like Bisquik, but for your dog.” The mixes, Peanut Butter Barker and Coco Mutt, sell for $11 a jar or three jars for $25. Each jar of mix comes with a dog-bone shaped cookie cutter.

After funding their Kickstarter, the guys moved into a larger commercial kitchen to increase production. They want a Shark's help with bigger, automated equipment for producing more snack mix. Will a Shark like these treats?

Zookies Cookies Company Information

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Posts about Zookies Cookies on Shark Tank Blog

Zookie's Cookies – Bisquick for Dogs

Zookies Cookies Shark Tank Recap

Justin and Tom will pitch the panel of five Sharks on the business and its prospects for growth. They'll need to convince Mark Cuban, Kevin O’Leary, Lori Greiner, Robert Herjavec and guest Shark Alli Webb that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards.” A full pitch re-cap on Zookies Cookies will be available on Shark Tank Blog once this episode airs.

Zookies Cookies Shark Tank Update

The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Zookies Cookies & Justin Miller and Tom Simon as more details become available.

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