Heather Stenlake wants to buddy-up with a Shark to team with her on Bridal Buddy, the accessory that lets brides go to the bathroom while wearing their wedding dress. It's essentially a slip that goes on underneath a wedding gown. When nature calls, the bride can bag up her bustle to safely relieve herself without making a mess.
Stenlake first created the idea back in 2002 while consulting for a bridal shop. One of the most frequently asked questions by brides buying a wedding dress was “how do I go to the bathroom in this thing?" She invented the solution, but put the product on hold while she raised her family. In 2015, she dusted her idea off and began marketing it.
A Bridal Buddy costs $39.95 and comes in two sizes – one for women under five feet five inches and one for women over that height. She tried doing a Kickstarter, to get the product launched, but it was unsuccessful. Since then, she managed to get the product on Amazon. Heather likely needs a Shark to get the product into mass retail. Will a Shark be her buddy and invest?
Bridal Buddy Shark Tank Recap
Heather will pitch the panel of five Sharks on the business and its prospects for growth. She’ll need to convince Mark Cuban, Barbara Corcoran, Kevin O’Leary, Lori Grenier, and Robert Herjavec that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but she’ll need to show them SHE is capable of running the company to “Shark standards." A full pitch re-cap on Bridal Buddy will be available on Shark Tank Blog once this episode airs.
Bridal Buddy Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Bridal Buddy and Heather Stenlake as more details become available.