Slimey Honey – Designer Slime

Rob Merlino

slimey honeyMark Lin started making slime as a teenager and started Slimey Honey when videos of his slime went viral on Tik Tok. His is no ordinary slime, itโ€™s filled with glitter and small plastic bauble toys. He even adds aromatherapy scents to his slime. There are themed slimes for each season, slime that looks like food (DONโ€™T EAT IT), monster slimes and more. Heโ€™s constantly introducing new slimes with weekly โ€œdropsโ€ his fans and customers follow. Most are priced at $12.50 but some of the fancier slimes are a few bucks more.

Slimey Honey is made with a tried and true recipe: squeeze ยฝ cup (4 ounces) of glue into a bowl, mix 1 teaspoon of Borax into ยฝ cup of water in the bowl with the glue, stir the mixture in one direction until it starts to thicken and add a few drops of food coloring, if you want. Thatโ€™s it. Next knead the slime and make sure you put it in an air tight container when done playing with it.

Linโ€™s slime looks like art work compared to the stuff Iโ€™ve seen and made before. Thatโ€™s what sets him apart from other slime makers. He gets all his customers from social media now. He has 928,000 + followers on Tik Tok and 70,000 on Instagram โ€“ thatโ€™s a lot! He probably wants a Shark to help him grow beyond his audience.

My Take on Slimey Honey

When my youngest daughter was in middle school, she had a bustling slime business. She used the recipe noted above and colored it. She didnโ€™t add baubles or glitter. The kids at school loved it and soon she was selling it forย  $8-$10 per container. All told, she made about $500 before demand dried up. Unlike Lin, she didnโ€™t market beyond her middle school peers.

As for the Slimey Honey business, itโ€™s not something I would buy. Itโ€™s more fun making it and I still have Borax in the house. Lin is off to college, so Iโ€™m not sure how the business will carry on.

Do Sharks Like Slime?

One thing the Sharks will like is Linโ€™s story. He started the business during the Covid-19 pandemic lockdowns. Since heโ€™s from California, he was locked down for a long time. He borrowed $200 from his parents and started Tik Tok-ing away. Before long, heโ€™d sold slime to people all over the world.

Iโ€™m not sure heโ€™ll get a deal though. Slime is not proprietary. Kevin will likely say โ€œhow come I canโ€™t just start up โ€˜Mr. Wonderfulโ€™s Slimery'โ€ or some such thing. I just canโ€™t see any of the Sharks getting on board here.

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Entrepreneur, author, and raconteur, Rob Merlino is a blogger and writer who enjoys the Shark Tank TV show and hot dogs. A father of five, he freelances for a variety of publications and manages a stable of websites, including Shark Tank Blog, Hot Dog Stories, RobMerlino.com, and more.
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