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The Snow in Seconds Story

the snow in seconds storyIn the winter wonderland that is Minnesota, the Snow in Seconds Story emerged as a family-owned business in 2008, bringing a touch of magic to the snowy landscape. Snow in Seconds, founded by Jonathan Dusing, stands as the original fake snow, revolutionizing the way we experience winter festivities. With a more than a decade of experience under its belt, this innovative product has become a household name for those seeking an instant snowy transformation. Let’s dive into the enchanting world of the Snow in Seconds story and discover the science behind the magic.

Made in the USA

Proudly based in Minnesota, Snow in Seconds boasts a legacy rooted in a region renowned for its winter landscapes. As a family-owned business, the company has thrived over the years, providing the ultimate snowy experience for countless families across the nation. Being made in the U.S.A., the product ensures quality and authenticity, setting it apart from the competition.

Instant Snow Magic

What sets Snow in Seconds apart is its remarkable ability to grow 100 times its size in just seconds. Resembling fine flour but with a denser texture, this instant snow mimics the real thing effortlessly. The secret behind the magic? Just add water! For every teaspoon of Snow in Seconds, adding a mere 1/4 cup of water results in an eruption of fluffy white snow, creating a winter wonderland in an instant.

A Little Goes a Long Way

The key to maximizing the snow experience is to add water in small increments. By doing so, the powder reaches its full expansion potential, ensuring that a little goes a long way. The result is cold, realistic snow that feels just like the genuine article without the mess.

Long-Lasting and Reusable

One of the most remarkable features of Snow in Seconds is its longevity. This snow doesn’t melt away, lasting several days and even offering the possibility of reuse. Simply let it dry, store it in an airtight container, and bring it back to life whenever the winter spirit strikes. The product maintains the temperature of the water it’s mixed with, providing a consistently cool and enjoyable experience.

Customizable Snow

Enhance your winter festivities by customizing your snow with colored variations. Add a few drops of food coloring to the water before mixing to create a vibrant and personalized snowy landscape. Whether you prefer classic white or a spectrum of colors, Snow in Seconds adapts to your creative vision.

Practical Tips

While the Snow in Seconds story provides a magical experience, it’s essential to handle it with care. The mixture is slippery, so caution is advised on walking surfaces. Avoid using it on driveways and instead opt for grassy areas. Table salt comes to the rescue for a quick cleanup, breaking down and dehydrating the mixture in seconds.

The Snow in Seconds Story: Featured on the Big Screen

Snow in Seconds isn’t just a household favorite; it has made appearances on Extreme Home Makeover twice and has been a staple on movie and TV show sets, including the popular Hawaii Five-O. Its realistic appearance and versatility have captured the attention of creators and audiences alike.

Safe and Non-Toxic

Snow in Seconds prioritizes safety, being non-toxic and suitable for use around children and animals. Its outdoor use won’t harm plants or grass, providing a worry-free winter experience for the whole family.

As winter approaches, Snow in Seconds stands as the go-to solution for creating an instant winter wonderland. With its impressive growth rate, realistic texture, and versatility, this family-owned business continues to bring joy and magic to households across the country. Whether you’re decorating for the holidays or bringing a touch of winter to your special events, Snow in Seconds is the key to unlocking a snowy paradise, minus the cold and mess.

My Take on Snow in Seconds

I moved to Florida to get away from snow. The year we moved here, we had 15 feet of snow! That’s too much. Sure, it’s pretty, but palm trees are pretty too. I do not get the least bit nostalgic about snow. As I like to say: “I like looking at the snow. On Facebook. In Florida.”

That said, this looks like a pretty cool product. If I were inclined to have an elaborate outdoor Christmas display, this would be part of it. I’m sure kids love it too. Getting my snow from Amazon seems a lot better than getting it from Mother Nature!

Will Sharks Like The Snow in Seconds Story?

I’m not sure why Mr. Dusing needs a Shark. He’s been successfully running the business for 15 years. That said, he could want to go into retail. If his margins are good, expect a royalty offer from Mr. Wonderful. Lori could be interested too since it an easily demonstrated, inexpensive product. Other than those two, I can’t see any other Sharks bidding.

About Rob Merlino

Entrepreneur, auteur, raconteur. Rob Merlino is a blogger and writer who enjoys the Shark Tank TV show and Hot Dogs. A father of five who freelances in a variety of publications, Rob has a stable of websites including Shark Tank Blog, Hot Dog Stories, Rob Merlino.com and more.

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