The Pop

the popNicki Radzely pitches The Pop, a 100% medical grade silicone pacifier that pops into a protective casing when dropped on the floor. The silicone makes sure it stays bacteria free. The Pop is the result of Radzly's partnership with fellow momtrepreneur Janna Badger, who initiated the idea. The pair developed the product while Badger was half way around the world in Soeul,  South Korea.

Badger and Radzely worked together to design and source the product for over a year and received a patent in November, 2015. They got the funds to start their company, Doddle (which means an easily accomplished task), with a successful Kickstarter Campaign that raised $22,708 in early 2016. For now, The Pop and a teether are Doddle & Company's only products, but the women want to develop more products as time goes by.

The company has lots of buzz and positive press. The bacteria free silicone construction coupled with the ability to snap into a protective case won the product an Innovation Award from Juvenile Products Manufacturers Association this year. You can get one Pop for $9.99 or a two-pack for $18.99. They come in six different bright colors. The teethers cost $9.99 each and don't feature the protective casing when dropped.

Radzely likely wants a Shark's help getting the word out and the products in big box retailers. Will a Shark pop for this unique baby item?

The Pop Company Information

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Posts about The Pop on Shark Tank Blog

Pop Pacifier by Doddle and Company

The Pop Shark Tank Recap

Nicki will pitch the panel of five Sharks on the business and its prospects for growth. He'll need to convince Mark Cuban, Kevin O’Leary, Daymond John, Lori Greiner and Sarah Blakely that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but he'll need to show them HE is capable of running the company to “Shark standards.” A full pitch re-cap on The Pop will be available on Shark Tank Blog once this episode airs.

The Pop Shark Tank Update

The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on The Pop & Nicki Radzely as more details become available.

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