Storm Bag Shark Tank Update – Shark Tank Season 15
Father-son duo Maurice and Miles Huffman impressed the Sharks with Storm Bag, their reusable and eco-friendly alternative to traditional sandbags. They secured a deal with Mark Cuban and Lori Greiner and gained nationwide traction post-show.
The father-and-son team, Maurice and Miles Huffman, entered Shark Tank Season 15 Episode 2, hoping to bag a deal for Storm Bag. They had a clear mission to replace traditional sandbags with Storm Bag, their reusable, eco-friendly solution for flood protection. The pitch combined innovation, real-world problem-solving, and a deeply personal story of resilience, all of which made for a memorable episode.
Check out other Shark Tank Season 15 Episodes.
About Storm Bag
| Category | Details |
|---|---|
| Business Name | Storm Bag |
| Founders | Miles Huffman and Maurice Huffman |
| Industry | Construction |
| Product | Alternative to Sandbags |
| Funding (Pre-Shark Tank) | $90,000 |
| Deal Status | Deal secured with Mark and Lori |
| Investment Asked | $200,000 for 10% equity |
| Deal Outcome | $200,000 for 30% equity |
Storm Bag, a reusable sandbag alternative, was invented by Maurice, owner of a military surplus store and lifelong musician, back in 2007. He was selling around 200 bags a week for several years. When Hurricane Irene was bearing down on the east coast of the USA in August 2011, he sold 10,000 in one week.
In fact, there’s no sand involved in the bags. Storm Bags are filled with crosslinked polyacrylamide powder, which, when added to fresh water, forms a heavy hydrogel. Inside the bags, the system performs just like a regular sandbag. The best part is that they dry out in a few weeks and can be easily stored and reused. No more filling single-use sandbags.
They sell them directly to the consumer on their website in kits designed to cover specific areas, like garage doors. Each bag costs less than $10, and the kits come with poly sheets, duct tape, and a box cutter to seal openings. A garage door kit with 15 bags costs just $54.99.
They also wholesale the product to federal, state and local government agencies. With storms intensifying over the past several years, they’re hoping a Shark can help them get the word out about Storm Bag.
Storm Bag Shark Tank Pitch
Miles and Maurice entered the Shark Tank seeking $200,000 for 10% equity. Miles talks about the back-breaking labor and thousands of pounds of sand involved with traditional sandbags. He points to a sandbag wall onstage and says one person can build a wall like it in minutes with no shoveling or sand required.
Maurice introduces the Storm Bag as Miles adds a dry bag to an aquarium full of water. The bag expands. When dry, it weighs 1 pound; when wet, it weighs approximately 33 pounds..
The Sharks examined their dry samples. There are jars of Crosslinked Polyacrylamide powder with the samples to demonstrate how much is in each bag. Each grain absorbs 300 times its weight. They’re reusable 3 times.
Maurice explained his other business, and Miles talked about his degree in graphic design. He joined the family business with his dad to help with marketing. They took it to a trade show and did a TikTok video of the product in action that got 7 million views.
Miles explains the family is from Paradise, California, which was completely burned down in the wildfires a few years ago. They lost their homes, businesses and their employees’ homes. When it came time to rebuild, that’s when Miles joined the business. The Sharks are moved by the story.
What Makes Storm Bag Unique?
The following features of Storm Bag make it unique:
- Reusable and Eco-Friendly: Storm Bags can be dried out and reused up to three times, reducing waste, unlike traditional sandbags.
- Quick Activation: Just add water. In minutes, each bag becomes a flood-blocking barrier.
- Lightweight & Easy to Store: At just one lb. when dry, the bags are a breeze to move and store.
- Multi-Purpose Use: From flood prevention to slow-release watering in gardens, the applications are versatile.
- Affordable: With kits under $60, it’s an economical option for homeowners.
Did Storm Bag Get a Deal on Shark Tank?
Kevin questions the valuation. They have $90,000 in sales for the year with no marketing. Each bag costs $2 to make, and they sell for $5.50.
Kevin says there’ll be a lot of education to do, and they’re competing against free sandbags. Miles says the Storm Bags are useful in the home if a pipe breaks and there’s a flood. You can also put them in the garden if you go away, and the bags will release the water and water the garden. They need to be rehydrated every 2-3 weeks, depending on the weather.
Kevin hates competing against free; he’s out. Lori wants to make baby bags for indoor plants. Daniel gets up and whispers to Daymond. Daniel and Daymond offer $200,000 for 40%.
Mark gets up and whispers to Lori. Both Mark and Lori offer $200,000 for 30%. Mark says they need to repackage it for different applications, and he thinks they should charge more. Miles and Maurice go with Mark and Lori. Finally, they secured a $200,000 investment from Mark Cuban and Lori Greiner in exchange for 30% equity.
What Happened to Storm Bag After Shark Tank?
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show.
After their appearance on Shark Tank Season 15, Episode 2, which aired on October 6, 2023, Maurice and Miles Huffman’s company, StormBag, experienced immediate traction, selling out its inventory within a week.
In Q4 2023, it received endorsements from agencies such as FEMA, the National Guard, and the Department of Homeland Security, bolstering its credibility.
By early 2024, the product expanded its online presence on platforms like Amazon and saw expanded sales through its official website. A post-show evaluation valued StormBag at approximately $666,667, with estimated sales of at least $50,000 attributed to the Shark Tank exposure.
As of mid-2024, Storm Bag is valued at approximately $1 million, though official revenue figures have not been disclosed, with strong continued interest from both homeowners and emergency response agencies.
StormBag continues to offer its flood-prevention products, including kits suitable for various door sizes, priced under $10 per unit, with options for interest-free installment purchases.
Read more details about Storm Bags: The Eco-Friendly Solution to Flood Control on Shark Tank Blog.
Where Can You Buy It?
Storm Bag is available for purchase directly on their official website and on Amazon. Kits are tailored for different needs—from sealing a garage to managing internal leaks. Whether you’re prepping for a storm or watering your garden while away, there’s likely a Storm Bag solution for you.
Stay updated with their recent details on their social media, Facebook and Instagram.
Quick Summary
- Maurice and Miles Huffman secured a $200K deal with Mark Cuban and Lori Greiner on Shark Tank.
- StormBag gained traction after the show with support from FEMA, the National Guard, and Homeland Security.
- The product is now available online and on Amazon with expanded accessibility and flexible payment options.
Curious about the other businesses that appeared on Shark Tank Season 15 Episode 2? Check out the business updates!
