Synthetic Cadavers – SynDaver

Rob Merlino

syndaverEntrepreneurย Christopher Sakezles commented to me that he wants people to tune in to episode 625 to watch him pitch SynDaver Labs so they can see โ€œwhat happens when a mad scientist runs a business!โ€ SynDaver Labs makes synthetic human cadavers for medical research and โ€“ not surprisingly โ€“ TV and movie medical dramas.

The cadavers have realistic human tissue, they blink, breathe, and bleed. SynDaver sells each model for about $40K and they will be used for medical students, who can cut into them like a real human cadaver. Syndaver comes in and โ€œrepairsโ€ the parts the students operate on for a fee, so the models are reusable. On a cost basis, they are far less expensive than using human cadavers. On a creepiness level, theyโ€™re about equal, perhaps even creepier.

Thereโ€™s no denying medical research and training is important. Doctors-to-be need proper training, so a sustainable cadaver makes sense. Syndaver Labs and their growing list of customers think so too. The company has plans to move operations to Phoenix in conjunction with a collaborative project with theย University of Arizona College of Medicine. They plan to hire 500-1000 people in the next three years.

SynDaver has patented, proprietary technology that goes into their models, which contain fluids, organs, and even fat. The models are so life-like, they can replace the use of human cadavers all together. Employees who assemble the SynDaver models sign non-disclosure agreements and are sworn to secrecy. Whetherย Sakezles actually needs a Shark or not remains to be seen, but the exposure heโ€™ll get wonโ€™t land him on QVC anytime soon! Heโ€™s likely in the Tank for exposure and because the business is so unique.

My Take on SynDaver

These things look creepy, but if I were a medical student who works on real cadavers, it probably wouldnโ€™t bother me. This is why I never went into medicine! I think the idea is fantastic, a little futuristic, and potentially scary. What ifย Sakezles figures a way to give these things brains? Could the next generation of robots look as realistic as a SynDaver Labs model? Itโ€™s scary stuff!

But back to practical applications: medical models arenโ€™t new. Anyone whoโ€™s taken a CPR course has used a primitive version of what SynDaver makes, this company is taking it to the next level. My pre-med daughter thinks itโ€™s a โ€œcool idea,โ€ (technical talk for a future doctor) because it would allow for more thorough study of a life-like human body. Apparently obtaining, storing, and studying real cadavers is far more expensive than what SynDaver has. Their models cost $40K and can get reused; once a cadaver is studied, itโ€™s essentially useless.

Creepiness aside, I think itโ€™s a good business that will grow exponentially.

Do Sharks Dissect SynDaver Labsโ€™ Proposal?

As you can see from the photo above, all the Sharks get a close look at a SynDaver model. The business is unlike most businesses on Shark Tank:ย Sakezles isnโ€™t looking for help getting into big box retail or expanding his online sales. SynDaver sales will be through medical sales channels and theyโ€™ll sell to hospital administrators, medical schools, etc.

Institutional sales arenโ€™t sexy, which is why you donโ€™t see many medical products in the Tank. Medical products are a multi-billion dollar business, but catheter sales arenโ€™t interesting TV. Creepy cadavers are, and thatโ€™s why SynDaver is on the show. This company needs a Shark like Mark Burnett needs another hit show โ€“ it would be nice, but itโ€™s not necessary. I donโ€™t think any Shark jumps in, unless itโ€™s a very structured deal. We wonโ€™t see much quibbling, but SynDaver looks like itโ€™s going on to be a very big and important business.

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Entrepreneur, author, and raconteur, Rob Merlino is a blogger and writer who enjoys the Shark Tank TV show and hot dogs. A father of five, he freelances for a variety of publications and manages a stable of websites, including Shark Tank Blog, Hot Dog Stories, RobMerlino.com, and more.
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