Jennifer Jo Sullivan and Randy Rothfus hope to score a deal for GuzzleBuddy, their “wine glass” novelty item, in Shark Tank episode 917. The brother and sister in law duo turned a sitcom joke into a business back in 2016 after watching an episode of Cougar Town a few years earlier. It seems the pair watched an episode that featured a wine glass you plug straight into a wine bottle. That product was called GuzzleBuddy.
Randy and Jennifer went searching for the product online and realized it was a spoof – the product didn't exist. Sensing opportunity, Jennifer trademarked the name and sought ought a manufacturer to produce a real GuzzleBuddy. The first GuzzleBuddies were released in October, 2016 and the product became an instant viral hit. Wine lovers everywhere wanted one for the novelty as much as the utility.
A Guzzle Buddy is a wine glass, but instead of a stem and base, there's a hollow stopper that corks into the top of a wine glass. It turns the entire bottle into a wine glass! This helps aerate the wine and acts as a conversation starter; it's a hilarious gift for any wine lover. They also have a GuzzleBuddy for beer bottles shaped like a pilsner glass. Each one costs $24.99 on Amazon. Unbreakable, plastic versions of each product are also “coming soon.”
Jennifer and Randy probably want a Shark to help them continue the viral hype and parlay their idea into a fortune. Will a Shark want to buddy up with this business?
GuzzleBuddy Company Information
GuzzleBuddy on Shark Tank Blog
GuzzleBuddy Shark Tank Recap
Jennifer and Randy will pitch the panel of five Sharks on the business and its prospects for growth. They'll need to convince Mark Cuban, Daymond John, Kevin O'Leary, Lori Grenier, and Robert Herjavec that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards." A full pitch re-cap on GuzzleBuddy will be available on Shark Tank Blog once this episode airs.
GuzzleBuddy Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on GuzzleBuddy Company & Jennifer Jo Sullivan and Randy Rothfus as more details become available.