Permaplug Charger Lock Shark Tank | Season 16
Permaplug Charger Lock stops lost, stolen, and unplugged chargers. Learn all about Zak Jones’ pitch.

Have you ever been frustrated by missing chargers or unplugged devices? The Permaplug Charger Lock offers a solution to keep your chargers secure and in place.
According to founder Zak Jones, electronic devices are now an integral part of our everyday life. Recognizing their permanence, he emphasized the importance of keeping them secure. Zak brought his business to pitch on Shark Tank season 16 episode 18.
Would the Sharks feel the same way about their cables and chargers?
About Permaplug Charger Lock
Category | Details |
Founder | Zak Jones |
Product Type | Charger Lock |
Funding (Pre-Shark Tank) | Self-funded |
Investment Asked | $350,000 |
Equity Offered | 15% |
What Happened on the Shark Tank Episode?
Zak Jones pitched his business, Permaplug Charger Lock, to the Sharks. He demonstrated how to set it up, explained the need for the product, and highlighted the efficiency his locks offer. Shark Kevin interrupted mid-pitch, thinking Zak had finished. He said, “Zak, honey, sweetie, poopsie baby.” But then he let the entrepreneur finish his presentation. From that moment on, Zak earned a nickname.
Daniel said, “Poopsie baby, the issue is that this solves the problem in your home. But what happens when you’re in a hotel room?” He added that it’s not practical when you’re on the road; it’s just for permanent setups.
To this, the entrepreneur responded, “It depends.” He explained that hotels could actually be their buyers. Hotels can provide the product for their guests.
The Sharks asked the founder about the sales of the product. He said, “We’ve made $2,000 worth of sales today.” They have made $456,000 in sales year-to-date.
Robert asked him how he managed to generate so many sales. He replied that he did it all himself. The company’s lifetime sales have reached $665,000. The product is fully direct-to-consumer. Permaplug primarily promotes its product through social media and also sells it on Amazon.
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What Makes Permaplug Charger Lock Unique?
Permaplug charger lock is a proprietary locking system. It keeps your chargers and cables in place. Once you put your charger in, it can not be moved. It can be stolen or accidentally unplugged anymore.
The system includes a locking mechanism, a dual fast charger, and up to two charging cables. The company holds a full patent on the design. Users can install it by placing it over the upper outlet and securing it with a screw for added protection.
Did Permaplug Charger Lock Get a Deal on Shark Tank?
Once Zak explained the business model, the Sharks started making offers.
- Kevin O’Leary offered $350,000 for 15% equity plus a $2 per unit royalty in perpetuity.
- Daniel Lubetzky proposed $350,000 for a 25% stake.
- Lori Greiner offered $350,000 for 20% equity, along with a $1 per unit royalty until the investment is recouped.
Zak Jones accepted Lori Greiner’s offer.
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What Happened to Permaplug Charger Lock After Shark Tank?
After the show, a lot more people know about Permaplug. They even started shipping to Canada and Mexico, not just the US. People who bought it say it’s really helpful for keeping phone chargers from getting lost or stolen. Especially if you have kids, it is your savior.
Where Can You Buy It?
Get the amazing Permaplug Charger Lock from their official website. They have ongoing “Shark Tank special” offers. The product is also available on Amazon. Check out their social media for regular updates; they are very active online.
Quick Summary
- Zak Jones presented the Permaplug Charger Lock on Shark Tank Season 16.
- The product secures chargers and cables at the outlet, preventing unauthorized removal.
- Zak successfully secured a deal with Shark Lori Greiner.
FAQs
1. What is a Permaplug?
Permaplug offers a way to lock your phone charger into the wall. It stops people from stealing it or accidentally pulling it out. Usually, it comes with a special cover for the outlet that locks, a charger itself, and the cord.
2. Is the Permaplug Charger Lock easy to install and remove?
The product is very easy to install. You can probably do it yourself, without any help.
3. How does the Permaplug Charger Lock work to secure a charger?
The Permaplug Charger Lock works by physically attaching to both the charger plug and the electrical outlet.