Riad Bekhit and Alex Craig pitch Potato Parcel, their quirky business that sends anonymous messages on potatoes, in Shark Tank episode 805. Craig got the idea in 2015 after seeing a picture of potatoes with stamps on them. He went out, bought some potatoes and pens, set up a website, and started selling products.
Customers go online and craft their message, then Potato Parcel ships the message, written on a potato, to the recipient. It can be an anonymous gift or not, it is the customer's choice. Anything goes on your potato, except “hateful, harmful, or threatening messages.” In 24-48 hours, your potato arrives at the recipient's home.
It costs $9.99 for a standard written message. They can also print photos ($14.99) or postcards ($12.99) on a potato. An upsell option is a small, burlap bag for $4.99. Shipping is about $4. Craig claims sales in excess of $10,000 a month. They likely want a Shark to help with juicing up their marketing.
Do Sharks like potatoes?
Potato Parcel Shark Tank Recap
Riad and Alex will pitch the panel of five Sharks on the business and its prospects for growth. They’ll need to convince Mark Cuban, Daymond John, Kevin O’Leary, Lori Grenier, and Robert Herjavec that the company is worthy of a Shark investment. A good business plan, good financials, and sales data will impress the Sharks, but they’ll need to show them THEY are capable of running the company to “Shark standards." A full pitch re-cap on Potato Parcel will be available on Shark Tank Blog once this episode airs.
Potato Parcel Shark Tank Update
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show. Once an episode has aired, we monitor the progress of the businesses featured, whether they receive funding or not and report on their progress. The Shark Tank Blog will follow-up on Potato Parcel & Riad Bekhit and Alex Craig as more details become available.