The Humm Viewer

Rob Merlino

humm viewerJohn Creed invented The Humm Viewer because heโ€™s fascinated by humming birds and has been since childhood. On his Facebook page, he says โ€œHummingbirds are simply magnificent creatures. Their abilities are unmatched in nature.โ€ They can fly forward, backward and even upside-down. Most hummingbirds beat their wings several dozen times a second and some of the smaller varieties beat their wings over 200 times a second. Thatโ€™s pretty cool!

Most folks have seen a hummingbird feeder. The standard design features a receptacle for sugar water, which humming birds love, and a flower shaped feeding tube. John has flipped the script with his Humm Viewer. Itโ€™s a plastic face shield, like the ones many people wore during the Covid-19 pandemic, with sugar water receptacles and feeding tubes attached to it.

This lets John, and anybody who buys one, to literally get an in-your-face view of humming birds. At $75, they arenโ€™t cheap, but itโ€™s a neat way to view these creatures. John got a lot of attention a few years back when he was named one of the โ€œ9 Most Inspiring Stories of 2017โ€ณ by a local news station in his native Colorado. This caught the eye of Shark Tank producers and now heโ€™s looking for a Shark to help him explode his sales.

My Take on The Humm Viewer

I too think hummingbirds are cool. We used to have a feeder that suctioned cupped to our kitchen window. This gave me and my family an up close look at them in action. You can barely see their wings theyโ€™re moving so fast. I think we took it down because it also attracted bees and wasps which was not cool (Iโ€™m allergic).

I could see using this, but Iโ€™ve never seen a hummingbird in our yard. Iโ€™ve seen them since we moved to Florida though, just not as much as I used to in New England. My aunt had a half a dozen feeders in her yard โ€“ it was always loaded with hummingbirds. Iโ€™d like to try one of these out.

Do Sharks Like Hummingbirds?

Iโ€™m not sure about this one. I think Mark will call it a โ€œproduct not a companyโ€ and go out. The other Sharks might be interested though. Iโ€™m sure the margins are good, so I expect a royalty offer from Mr. Wonderful. Daymond is a nature lover, so he could offer too, but expect it to be a โ€œSharkyโ€ offer.

That leaves Lori and Daniel. If Lori thinks this is a โ€œhero,โ€ sheโ€™ll make an aggressive offer and have it on QVC the following morning. Daniel will either join her or go out. Weโ€™ll see how this pitch turns out.

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Entrepreneur, author, and raconteur, Rob Merlino is a blogger and writer who enjoys the Shark Tank TV show and hot dogs. A father of five, he freelances for a variety of publications and manages a stable of websites, including Shark Tank Blog, Hot Dog Stories, RobMerlino.com, and more.
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