Jones Scones Shark Tank Update – Shark Tank Season 4
With Jones Scones, a lawyer-turned-baker tried to sweeten America’s snack game on Shark Tank Season 4. Unfortunately, he walked away with no deal.
Jones Scones founder J. Jones pitched his cream scones on Shark Tank Season 4 Episode 25.
Have a look at more Shark Tank Season 4 Episodes.
About Jones Scones
| Category | Details |
|---|---|
| Business Name | Jones Scones |
| Founder | J. Jones |
| Industry | Food & Beverage |
| Product | Moist, cake-like cream scones |
| Deal Status | No Deal |
| Investment Asked | $100,000 for 25% equity |
| Valuation | $400,000 (at the time of the Shark Tank pitch) |
Jones is a multi-talented entrepreneur who started making scones while living in England and Scotland. He wasn’t a fan of the dry, lumpy scones that were the norm, so he started making his own cream scones with a moist and cake-like texture.
When he returned home to his native Denver, his friends and coffee shop compatriots liked them so much that he started a business to bring his pastry vision to the masses.
A lawyer by profession, Jones is also a nightclub singer (he won “Denver’s Next Nightclub Singer”), a black belt, and a colon cancer survivor. Since beating cancer in 2012, Jones has made Jones Scones the “center of his being.”
Jones believes in love and kindness as core values and wants his company to be “about something more than just money or product.”
Jones Scones Shark Tank Recap
J. Jones entered the Shark Tank seeking an investment of $100,000 in exchange for 25% of his business. He spent time in England, where he discovered English scones.
When Jones returned to America, he enrolled in law school, but his scones became so popular that he dropped out to pursue baking as a full-time career.
The scones were selling at an impressive rate of $5,000 a month and were being sold through six Whole Foods stores. A mistake with a co-packer put a serious dent in sales, bringing them down from $113,000 a month.
With a fresh start, Whole Foods was willing to bring the line back to the stores, but Jones needed capital to rebuild the brand.
Did Jones Scones Get a Deal on Shark Tank?
Daymond John called Jones “a likeable person”, but he did not like the scones and went out. Robert Herjavec was unimpressed by the company’s decline over the past three years and asked Jones how he planned to fix it.
Jones said he had a great team to help, but that didn’t sit well with the Sharks. Mark Cuban cut him off, saying, “That’s bull crap,” and Herjavec agreed, saying, “I hate when people tell me, ‘the answer to my salvation is a consultant.’”
Lori Greiner believed that ten years in business without gaining ground showed “something was wrong,” so she was out. Robert Herjavec didn’t believe he had “time to be part of Jones’s team,” so he was out too.
Kevin O’Leary said, “There’s nothing proprietary about making scones,” and added, “This is all about money. I can’t see how I can make any.” He was out as well.
Jones thanked the Sharks and left the Tank without even giving Mark Cuban a chance to say he was out.
What Made Jones Scones Unique?
They offered a spongy and moist texture, which is different from the quintessential American scones that are brittle. Another selling appeal was that it only used locally sourced organic and homegrown material for preparation.
Jones Scones Shark Tank Update
Despite the setbacks, Jones Scones was initially still in business. He had moved to another co-packer, this time choosing a partner who was in a closer location so that he could personally respond to any problems that arose.
Jones Scones was somehow still in the run, and Jones hoped to continue “spreading the love” with his tasty baked English treats.
Unfortunately, in the second half of 2018, after 20 years in business, Jones shuttered the company and went back to practicing law.
Posts About Jones Scones on Shark Tank Blog
Learn more about the Cream Scones, as seen on Shark Tank.
Where Can You Buy It?
Unfortunately, that is not an option anymore since the company shut down, but you can have a look at their outdated social media handles on Facebook and Twitter (X).
Quick Summary
- J. Jones pitched his cream scones to the Sharks, seeking $100,000 for 25% equity.
- Despite some success, his business faced challenges for several reasons.
- The Sharks were concerned about the lack of growth and proprietary aspects, leading to no deal.
Jones Scones could not keep afloat in the murky waters of Shark Tank. Check out more business updates of the products that appeared alongside it.
